Client: Sportradar | Event: Inaugural 'Ads Summit' Conference
Venue: Lord’s Cricket Ground London | Date: 15 May 2023
Client Profile:
Sportradar, a global leader in sports data and technology, approached Kairos to organise and execute its inaugural 'Ads Summit' conference. This event aimed to bring together industry experts, advertisers and sports enthusiasts to explore the intersection of advertising and sports. Kairos was tasked with handling every aspect of the event, from venue selection to branding, catering, technical production and speaker management.
Venue Selection: Lords Cricket Ground
Kairos Global embarked on an extensive venue search, considering various options to align the event's vision with an appropriate setting. After careful deliberation and consultation with Sportradar, the iconic Lords Cricket Ground was chosen as the event venue. Its picturesque location and rich sporting heritage made it the perfect backdrop for the 'Ads Summit' conference.
Event Planning and Management:
Branding and Decor:
Kairos Global ensured the event's branding was prominent throughout the stadium, creating a cohesive and immersive experience for attendees.
Banners, signage, and digital displays showcased Sportradar's brand identity and event themes.
Catering:
A diverse and high-quality catering service was provided throughout the day, offering attendees a range of culinary delights.
Special dietary requirements were accommodated to ensure every guest felt welcome.
Room Setups:
Multiple rooms within the stadium were transformed to accommodate various sessions, workshops, and networking areas.
The setup allowed for smooth transitions between different parts of the conference.
Stadium Tours:
Attendees had the unique opportunity to explore the historic Lords Cricket Ground through guided stadium tours.
These tours added an extra layer of excitement and engagement to the event.
VIP Speaker Bookings and Management:
Kairos Global leveraged its extensive network to secure top-tier speakers for the event including people at the very top of the Cricket and Business pyramid.
They managed all aspects of speaker logistics, ensuring a seamless experience for VIP guests.
Content Management:
The agency worked closely with Sportradar to curate a compelling agenda, ensuring the conference addressed the latest trends and challenges in the advertising and sports industries.
Content was carefully curated to engage, inform, and inspire attendees.
Technical Production:
The technical setup, including audio-visual equipment and live streaming capabilities, was executed flawlessly to enhance the event experience.
High-quality production values elevated the overall impact of the conference.
Delegate Registration:
Kairos Global streamlined the registration process, making it easy for delegates to sign up, receive event information, and access the conference.
Outcome:
The inaugural 'Ads Summit' conference organized by Kairos Global for Sportradar was a resounding success. The client expressed utmost satisfaction with every aspect of the event, from the stunning venue selection to the flawless execution of branding, catering, room setups, and technical production. The conference brought together industry thought leaders, provided valuable insights, and facilitated networking opportunities, exceeding Sportradar's expectations.
Conclusion:
Kairos Global's meticulous planning, creative execution, and dedication to detail ensured the 'Ads Summit' conference at Lords Cricket Ground was a remarkable achievement. Their ability to manage a wide array of elements, from branding to speaker management, transformed Sportradar's vision into a memorable and impactful event. This case study stands as a testament to Kairos Global's expertise and commitment to delivering exceptional event experiences.
